Increasing Prices and Thinning Car Finishes
With new car pricing higher than ever, owners are looking to protect their car’s finish for the longevity of ownership. Thus, paint protection film (aka clear bra) has become more popular than ever. The second reason PPF/Clear Bra has become so popular is because new car finishes are thinner than ever! This isn’t just a trivial fact; it’s a significant shift in the automotive industry. Advances in paint technology have led to finishes that, while more environmentally friendly and visually striking, are also more vulnerable to damage. Next time you pick up a single post it note, observe how thin it is. The finish on your new ride is even thinner!!! This comparison is startling but true, underscoring the delicate nature of modern car finishes and the importance of extra protection
Common Threats to Your Car’s Paint Finish
Paint Protection film is a clear film that was designed to be applied to hard wearing and front facing areas to protect your finish from being damaged. Its meant to protect your vehicles finish from:
Environmental Damage
- Rock chips and other road debris damage: These are perhaps the most common and unavoidable hazards, especially on highways and during long commutes.
- Bug, bird poop, tar, and tree sap etching: These natural contaminants can be highly acidic and, if not promptly cleaned, can cause lasting damage to your car’s paintwork.
The Impact of Daily Wear & Tear
- Damage from finger nails: Think commonly overlooked areas such as door cups and interior touch screens.
- Rubbing: Like Door edges, door sill plates, trunk loading area that are prone to wear and tear from regular use.
- Scratching from constant contact: Hood, fenders, other exposed areas susceptible to damage from external factors.
Understanding Paint Protection Film
Thickness and Durability of PPF/Clear Bra
The usual thickness of paint protection film/clear bra is around 7 mils. For those seeking even more robust protection, a thicker, 10 mil version is available. This is particularly suitable for vehicles that endure hard wear, either from daily driving or from being driven on race tracks.
Warranty and Longevity
The industry standard warranty for most films is 10 years against peeling, cracking, yellowing, and fading. However, it’s important to note that warranty coverage is contingent on how well you care for the film once it’s installed on your vehicle’s finish. Proper maintenance is crucial to ensure the longevity and effectiveness of the protective film.
Consult With PPF Professionals
Whether you are in the process of buying a new vehicle or have already bought one, it is highly advisable to find and speak with an experienced paint protection film shop. These professionals can guide you in deciding which areas of your vehicle are critical to protect and which are less so, based on how you intend to use and care for the vehicle. This tailored approach ensures that you’re not just protecting your car, but doing so in a way that’s most effective and economical for your specific needs and habits.
Whether you’re concerned about maintaining your car’s showroom shine, increasing its resale value, or simply ensuring it looks its best for years to come, paint protection film is a worthwhile investment. In the long run, the cost of this protection is minimal compared to the benefits of maintaining a car that not only runs well but also retains its aesthetic appeal.
Want to learn more about paint protection/clear bra and how you can benefit from this service? Contact us today for a free consultation.